Defining Tokenization Amounts & Fundraising Structure
Defining the tokenization structure, fundraising amount, and investor parameters is a crucial step that determines the total supply of tokens, price per token, and capital to be raised. This step ensures clarity in financial modeling, investor expectations, and regulatory compliance.
Depending on the tokenization model selected in Defining the Tokenization Model, the issuer must define:
Total number of tokens issued
Price per token
Total fundraising target
Investor eligibility & exemption framework
Lock-up periods and secondary market strategies
Proper structuring enables easy calculations, transparent investor communication, and seamless execution of token issuance and distribution.
Defining the Number of Tokens Issued
The number of tokens issued must align with the tokenization model and financial strategy of the issuer. Key factors include:
The total value of the underlying asset or project.
The percentage of ownership or debt being tokenized.
Whether tokens are pre-minted or issued gradually upon investment.
Best Practices for Token Amount Calculation
To simplify calculations for issuers and investors, token price should be set at an intuitive value, such as $0.10 or $1 per token. This makes it easy to determine valuation, investor contributions, and expected returns.
Common Token Supply Calculation Approaches
Standardized Low-Value Model
$0.10 per token
$10 million fundraising → 100 million tokens issued
1-to-1 Dollar Model
$1 per token
$10 million fundraising → 10 million tokens issued
Asset-Backed Model
1 token = 1 unit of an asset (e.g., 1 sqft, 1 gram of gold)
A real estate asset of 50,000 sqft → 50,000 tokens issued
The selected pricing model should align with the investment strategy and secondary market expectations.
Determining Fundraising Targets
The fundraising goal depends on:
The total cost of the asset acquisition or development.
The business funding needs (if applicable).
The desired ownership retention by the issuer.
Tokenization Models & Fundraising Considerations
Asset Sale Model
Fractional ownership of an existing asset
Token supply = Percentage of asset sold
Business Equity Sale Model
Company valuation and stake being tokenized
Tokens issued = Equity portion sold
Asset Enhancement & Yield Model
Required capital for upgrades and operations
Funding structured in phases
Distressed Asset Reconstruction Model
Capital needed for acquisition and restoration
Tokenized debt/equity hybrid
Asset Acquisition Model
Purchase price of the asset
Fully backed by asset purchase
Structured Debt Issuance
Bond value and interest structure
Fixed debt issuance with repayment terms
Decentralized Debt Financing Model
Liquidity needs for borrowing
Over-collateralization considerations
Commodity & Resource Tokenization Model
Market value of commodity reserves
Tokens linked to asset-backed units
Pricing Strategy & Investor Contribution
Best Practices for Pricing Per Token
To facilitate investment accessibility and liquidity, token price should be structured in a way that:
Ensures easy calculations for investors (e.g., $1 per token for simple valuation).
Encourages fractional participation for smaller investors (e.g., $0.10 per token for micro-investments).
Aligns with asset valuation methodology (e.g., 1 token = 1 unit of asset).
Investor Contribution Calculation Example
For a $10 million real estate tokenization project with a $1 per token price, investors contribute as follows:
Institutional Investor
$500,000
500,000 tokens
Accredited Investor
$100,000
100,000 tokens
Retail Investor
$10,000
10,000 tokens
Investor Eligibility & Exemption Considerations
The type of investors targeted will determine:
Regulatory exemptions applicable to the offering.
Minimum and maximum investment limits.
Liquidity and secondary market restrictions.
Investor Classification
Institutional Investors
$1,000,000+
Full compliance required
MiFID II, SEC Reg A+
Accredited Investors
$50,000 – $500,000
Private placement exemption
SEC Reg D (506c), EU Qualified Investor Exemption
Retail Investors
$100 – $50,000
Limited exemptions
SEC Reg A, EU Small Offers Exemption
Lock-Up Periods & Secondary Market Strategy
• Registered Offerings → No resale restrictions (but require full regulatory compliance).
• Exempt Offerings → May have lock-up periods (e.g., 12 months under Reg D).
• DeFi-based models → Immediate secondary market liquidity is possible but may have liquidity provider limitations.
Key Action Items for the Issuer
📌 Define Total Token Supply – Based on asset value, investor participation, and tokenization model.
📌 Set an Investor-Friendly Token Price – Use $1 or $0.10 per token for simplified calculations.
📌 Choose the Fundraising Target – Ensure sufficient capital while maintaining reasonable investor share.
📌 Determine Investor Eligibility – Align with regulatory frameworks and investor classifications.
📌 Plan Secondary Market & Liquidity – Consider lock-up periods and market demand post-token sale.
Once tokenization amounts and funding strategy are finalized, the next step is preparing legal agreements, investor disclosures, and regulatory filings.
This structured approach ensures clarity, compliance, and effective execution for tokenized security offerings.
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